“勇氣，就是我們這個時代最好的回應。”

這是雷軍2024年的年度演講關鍵詞。

在面對當下紛繁復雜的市場環(huán)境，慕瓷始終帶著一份堅持與執(zhí)著的勇氣，以持續(xù)的積累、長遠的布局、寬闊的視野規(guī)劃品牌發(fā)展之路，“得渠道者得天下”并非一句口號，而是慕瓷在設計師渠道打造上踐行的信條。

In the face of the current complex market environment, MUZZI has always been supported by courage, planning the path of brand development with continuous accumulation, long-term layout, and broad vision. "Those who have channels have the world" is not a slogan, but a message that MUZZI practices in creating designer channels.

慕瓷在啞光磚的賽道堅持了八年，始終深耕啞光磚領域，堅持原創(chuàng)的產(chǎn)品設計，以差異化的啞光磚滿足多元市場及設計師的需求，因此，慕瓷獲得2024“京聞·創(chuàng)響杯”建筑裝飾產(chǎn)品設計大賽提名，以啞光磚特色品牌的企業(yè)身份參與全國巡講北京站的走訪，搶抓高端設計資源。

MUZZI has been in the field of matte tiles for eight years, deeply cultivating the field of matte tiles and insisting on original product design to meet the needs of diverse markets and designers with differentiated matte tiles. Therefore, MUZZI was nominated for Architectural Decoration Product Design Competition and participated in the national tour of Beijing station as a matte tile characteristic brand, seizing high-end design resources.

慕瓷董事長助理孫秋云女士全程參與了本次巡講活動，與中國中建設計研究院黨委副書記、總經(jīng)理、中裝協(xié)材料應用分會會長趙維勇，以及中裝協(xié)材料應用分會梁宏瑀秘書長一行走進中國中建設計研究院有限公司、北京筑邦建筑裝飾工程有限公司、中國建筑設計研究院有限公司、北京江河創(chuàng)建建筑裝飾設計研究院有限公司，孫總與各大設計研究院院長、總裁、副總裁等領導進行設計理念創(chuàng)新及瓷磚材料應用的深入探討與交流，了解設計院的需求，傳遞慕瓷的品牌優(yōu)勢及產(chǎn)品特色，受到在場領導和嘉賓的贊賞，現(xiàn)場便收到相關項目的咨詢。

Ms. Sun Qiuyun, the assistant to the chairman of MUZZI, participated in the entire lecture tour.. Ms. Sun had understood the needs of the design institutes, conveyed MUZZI's brand advantages and product characteristics, and were praised by the leaders and guests present. Mr. Sun received recognition on site. Consultation on related projects.

經(jīng)銷商是品牌打造的重要一環(huán)，承擔著品牌推廣、渠道建設、銷售服務等角色。慕瓷董事長助理孫秋云女士還到訪慕瓷北京專賣店，邀請經(jīng)銷商參與到本次北京設計研究院的活動，鏈接開拓的高端設計資源，賦能當?shù)亟?jīng)銷商的設計師渠道建設。

Distributors are an important part of brand building, responsible for brand promotion, channel construction, sales services, and other roles. Ms. Sun Qiuyun also conducted market research at MUZZI's Beijing specialty store, conveyed the gains of this Beijing design institute to distributors, and linked the high-end design resources developed to empower local distributors' designer channel construction.

慕瓷北京經(jīng)銷商提及，對于當下市場環(huán)境，最需要的就是勇氣，既要看到行業(yè)的A面----競爭的加劇，又要看到泛家居行業(yè)的B面----新機會的涌現(xiàn)。慕瓷啞光磚作為行業(yè)特色品牌的引領者，將中國文化藝術與當代時尚結合創(chuàng)新，打造讓年輕人引以為傲的國潮瓷磚，是順應了當下市場和消費者的需求。慕瓷總部對經(jīng)銷商的賦能，讓他們能有更大的信心和決心，攜手總部，共同探索突圍之路。

MUZZI's Beijing distributor mentioned that we need to see both the A-side of the industry - the intensification of competition, and the B-side of the general home furnishing industry - the emergence of new opportunities. As the leader of the industry's characteristic brands, MUZZI matte tiles combine Chinese culture and art with contemporary fashion to create China-Chic tiles that young people are proud of.